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Case Study: Maddie Ziegler

Maddie Ziegler

Maddie Ziegler is a 15-year-old professional dancer, actress and also bestseller author. She became famous through the US TV-show “Dance Moms” but her breakthrough was the dancing performance in Sia’s music video to “Chandelier” in 2014.

As an 11-year-old her career was growing with an unstoppable seed, Suddenly, she was known, you could say she now was a celebrity. Chandelier changed her life, as she says to DailyMail Australia in an interview in September 2017: “I’m not as afraid now to be weird and do quirky stuff.”

Although she has always been dancing – starting as little as a 2-year-old, she was not always the popular girl. In an interview with today in October 2017 she opens up about being bullied for her teeth at school. No one wanted to be friends with her then, after she aired on TV things changed. However, she says: “If you’re mean, it will show through”, and adds on to it: “Being a good person is the most beautiful you can be. Your flaws are what make you, you.”

As a 15-year-old, Maddie Ziegler has over 10 million followers on Instagram and Twitter. That’s a lot of publicity but also a huge platform for negative comments. In an interview with InStyle in October 2017, she says: “But now I think I’ve learned, who cares what other people think? They’re just behind their computer screens [taking]their insecurities out on us. I think it’s important to stay yourself and block the hates that are out there.”

In her newly published book “The Audition”, which already is a bestseller, she wants to get a clear message out: “The message behind it is just that there are going to be people that try and get in your way and try and knock you down, who think they’re better than you, but honestly, if you be yourself and if you put your mind to it, then you can achieve anything.” These are truly powerful words by a teenager.

A lot of people allege her to live the glamorous life, almost living in a bubble. Maddie Ziegler herself explains at an interview for Galore in September 2017: “I always have to stay grounded and just remember I’m a girl from Pittsburgh”.

Obviously, she was lucky to have been spotted at such a young age, but she worked hard for her dreams and didn’t give up. As mentioned before, she started dancing when she was 2. Her mother supported her and went on a TV show with both of her daughters.

At EntreprenHer, we don’t go on a TV show with you, nor can we connect you to Sia to take you on stage, but we certainly can show you insights on starting and managing a business. We want to help you to grow your passion and dreams into goals and finally support you to achieve them! Click here to find out more about EntreprenHer.

Article written by Johanna Schick for EntreprenHer.


  • http://www.dailymail.co.uk/tvshowbiz/article-4913786/Maddie-Ziegler-Sia-relationship.html
  • http://www.ibtimes.com/dance-moms-alum-maddie-ziegler-opens-about-living-sia-2609911
  • https://www.today.com/parents/maddie-ziegler-opens-about-being-bullied-i-learned-love-my-t118056
  • http://www.instyle.com/celebrity/maddie-ziegler-stress-management
  • https://galoremag.com/maddie-ziegler-interview-photo-shoot-ellen-von-unwerth/



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